General Manager, Unbloat (Part-Time)
Unbloat, a Gateway X company, is a DTC supplement brand that’s on a mission to conquer bloating. Its all-natural, robust, doctor-created formula addresses bloating at the root cause - the gut microbiome - leading to long-term comfort and confidence. The
reviews don’t lie! Thousands of women swear by Unbloat to beat bloating once and for all.
We’ve shifted the business from growth mode to profitability (Read the three-part story -
Part I,
Part II,
Part III), and we’re looking for an all-star D2C growth operator to get us back to a growth track, with an eye on selling the brand in 2025.
What makes this opportunity special ⭐
This role is a unique opportunity to:
- Build a business alongside experienced bootstrapped entrepreneur Jesse Pujji (
Linkedin/
X). You’ll meet with him weekly, he’ll coach you 1:1 and you'll grow as a leader.
- Get exposure to and support working inside
Gateway X (a venture studio meets holding company)
- Take the reigns of an established e-commerce brand and drive key decisions
- Make a name for yourself with little downside and a lot of growth/upside as we build the business to sell in the near term
- Work in a flexible, part-time leadership role (10-20 hrs/week). You could be a current/former MBA, former startup d2c founder in transition, or a contractor who has eCommerce leadership / operational experience
If you’re a strategic thinker with a passion for driving growth in the DTC/eCommerce space, this role is for you. You may be a perfect fit if:
- Proven track record (>5 years experience) in growth marketing with a strong focus on ROI and ROAS optimization across paid channels like Facebook, TikTok, and Google.
- You’re excited by a career transition, poised to climb the leadership ladder, and eager for new experiences at the helm of a D2C startup
- Hands-on experience managing digital ad campaigns, with the ability to execute strategy, organize campaigns, analyze performance, and iterate for maximum efficiency.
- Proficient in Amazon, affiliate, and email marketing, with a demonstrated ability to optimize listings, manage inventory, and create effective email campaigns that drive revenue.
- Strong financial acumen, with experience in managing cash flow, budgeting, and financial forecasting for a business.
- Excellent leadership and team management skills, capable of aligning teams, driving performance, and fostering a collaborative environment.
- Entrepreneurial mindset with the ability to innovate, solve problems, and make data-driven decisions to enhance business outcomes.
- Bonus points: You are located in Saint Louis, MO or are willing to travel here occasionally
What will be expected of you 🤝
- Own and drive new revenue growth towards >$100k monthly profit, with a focus on optimizing New Customer ROAS across Facebook, TikTok, and Google channels to >2.0.
- Develop and execute strategies for paid social and search campaigns, working hands-on to manage spend, analyze results, and adjust tactics to achieve business goals.
- Oversee Amazon and email channels, optimizing product listings, managing inventory, and creating promotional email campaigns that increase sales and customer retention.
- Lead the creation of email marketing strategies, coordinating with creative teams to develop content that resonates with the target audience and meets KPIs.
- Manage the business’s financial health, including cash flow management, budgeting, and financial forecasting to ensure sustainable growth.
- Oversee daily operations team-mates, including customer service, inventory management, and team coordination, ensuring smooth business processes and a high level of customer satisfaction.
- Provide leadership and alignment to the team, facilitating regular meetings and updates on key metrics, performance reviews, and encouraging open communication and creative problem-solving.
Ready to grow and sell this business with us? Tell us more about you using the form below.
Gateway X is a Venture Studio that conceives, bootstraps, and scales both D2C brands and B2B businesses that serve marketers around the world. Led by experienced operators who have both bootstrapped ventures from scratch and grown venture-scale businesses, we match our unfair advantages in growth marketing and customer acquisition with promising co-founders and the right ideas. Unlike accelerators, incubators, or other venture studios, we focus on gaining traction with you, not finding your next funding round. We build businesses with a capital-light approach, and profitable orientation from day 1 and believe applying these constraints works to our advantage in validating ideas and gaining traction faster. We’re focused on quality over quantity, and only launch 1 (maybe 2) businesses per year for that reason. We’re proudly based in Saint Louis, MO but embrace hybrid/remote work. Our purpose is to help people grow, learn, and reach their highest potential through the power of business and entrepreneurship.
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